In recent years, China's
Candle foreign trade has shown a booming trend and occupies an important position in the international market.
In terms of data, according to relevant reports, in the past decade, China's annual candle export volume has exceeded the 300,000-ton mark, which is equivalent to the annual export volume of Chinese green tea. In 2023, China's candle export volume was 372,400 tons, and the export value was 1.32 billion US dollars. Among them, European and American countries are the main export destinations. In 2023, the United States ranked first in China's candle export value, with an export value of 19.683 million US dollars. The United Kingdom ranked second, with an export value of 11.945 million US dollars. Australia ranked third, with an export value of 6.775 million US dollars.
In terms of market performance, thanks to their diverse varieties, excellent quality and reasonable prices, Chinese candles have won the favor of consumers in more than 160 countries and regions around the world and firmly occupied the "top position" in the global candle trade. At present, Chinese candle products have developed from traditional lighting candles to hundreds of thousands of styles including scented candles, handicraft candles, birthday candles, etc., meeting the needs of different consumers. Products with Chinese cultural imprints, such as osmanthus-scented candles and tea-scented candles, have entered countless households overseas, spreading Chinese traditional culture all over the world.
Meanwhile, Chinese candle enterprises also pay attention to obtaining raw materials for scented candles from soybeans, avocados, etc., and launching green and low-carbon candle products, which conform to modern consumers' preference for environmentally friendly and natural materials and further expand the market space. However, it should also be noted that according to Tianyancha data, there are more than 1,300 candle-related enterprises with abnormal operations, accounting for 13.31%, and more than 360 enterprises are involved in legal disputes, accounting for 3.63%. The industry also faces some challenges during its rapid development.
